Opening Statement

This is not a blog.

Rebecca

Hey everybody and welcome to the Form & Function blog, Front & Center (we’re cute, aren’t we?).  I’d like to take a moment to address what the purpose is here, as oftentimes agency blogs are just placeholders for keywords and marketing materials.

First off, this is not a blog.  BLOG is a categorically terrible word that has been co-opted into meaning something definitively boring and mundane.  Just think about it. BLOG. It sounds like the villain of a 1950's monster movie. 

Maybe we’re just stir-crazy and ready for something different, but we had an idea and we’re hoping it will catch on.  We’re calling ourselves Form & Function, so why not make a blog that actually pushes the limits of form and function?  We want this to be something more than just a place to write about the industry we love -- we want this to be a space where both of us, alongside friends and guest posters, can explore the world of art and technology, design thinking, and unique problem solving approaches.  We want to join together different forms of creative content from long-form, listicles, short stories, quotations, experiences, collections of tweets, even fangirl guides to influencers in the field. We’re hoping that by reflecting in new and different ways we can engage our viewers in dynamic ways of thinking that will bring light and love to the far-reaches of the globe.  

We'd love to hear from you. To write for Front & Center, please reach out to info@formfx.io and we can set something up.